Secrets From The Fitting Rooms

  1. Read more: BACK OFF, LADIES!
    LiLi The first Boutique, Georgetown, Washington DC

    BACK OFF, LADIES!

    by Ifat Pridan

    I figured that I can’t be the only woman in the world that likes wearing men’s clothes, and with the Italian men fashion, you can’t tell anyway
    Read more
  2. Read more: BEHIND THE SCENES – SS24
    BEHIND THE SCENES – SS24

    BEHIND THE SCENES – SS24

    by Ifat Pridan

    It looks like we know what we are doing, right? We always have a plan, but planning can go so far when you consider break ups, hormones, traffic, w...
    Read more
  3. Read more: MEET THE DESIGNER - BARBARA BOLOGNA
    Barbara Bologna- Coat Hanger

    MEET THE DESIGNER - BARBARA BOLOGNA

    by Ifat Pridan

    She is a mystery to me: Each season I come to see Barbara Bologna’s collection in Paris, I don’t know what to expect. Barbara is an evolving woman...
    Read more
  4. Read more: 2023 SNIPPETS
    2023 SNIPPETS

    2023 SNIPPETS

    by Ifat Pridan

    It’s not that nothing funny or outrageous happened in 2023, but for this year we changed the format. As you know, we like having interns working here, they keep us young and updated. So we are going to share some of the wisdom they spread upon us in 2023. 
    Read more
  5. Read more: WHO WEARS THE PANTS
    WHO WEARS THE PANTS

    WHO WEARS THE PANTS

    by Ifat Pridan

    It was ages ago: My boyfriend and I took a long trip to Europe, what most people will call “the ultimate test”. Are we going to kill each other, or...
    Read more
  6. Read more: OPEN THE DOOR
    Milan, Italy

    OPEN THE DOOR

    by Ifat Pridan

    Last month I was in Italy, someone has to do it if we want to continue with all the fun we are having here. Between the wine, pasta and fashion, th...
    Read more